This really doesn't surprise me, for two reasons:
- Americans are hungry for hard news with MORE depth and LESS ideology.
- Americans don't like to be insulted and talked down to.
This leads to the following recent Neilsen results for Prime Time:
Fox News Channel: #2
MSNBC: #26
CNN: #32
See it all here Click on "Fullscreen" to enlarge
If you've watched "Special Report" on Fox News Channel, you know there is NOTHING like it on any news hour... cable or network.
Because Fox delivers such high quality, in-depth reporting on Special Report, viewers keep viewing Fox on into the Prime Time lineup.
Then, opinion pretty much takes over.
The Prime Time is basically "opinion-driven", and Fox cleans up big time there.
It's definitely got a Center-Right perspective, and since this view is very mainstream and given short-shrift by Establishment Media, Fox attracts viewers who can't find this view respectably presented anywhere else.
Very smart "niche marketing".
And (to make it even smarter) Left-wing viewpoints are given full opportunity alongside the Center-Right. Americans are fair. They want alternative views represented.
Seems like this butt-kicking by Fox would cause CNN and MSNBC to catch on. They're just too ideological, it seems, to even tolerate strong-minded conservative views on their shows.
Oh... one other thing to note:
Cartoon Network is #13 in Prime Time.
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